Privacy Policy
Privacy Policy
The company EMMAYLI (as defined in Article 1 below), operating under the brand name WAX MAMA, offers for sale 100% cotton bazin fabric items on its website www.mamagetzner.com
In order to sell and deliver its products, EMMAYLI collects personal data from users of its website.
The purpose of this privacy policy is to inform users of the means implemented to collect, consult, process and store users' personal data.
EMMAYLI, as data controller, undertakes to comply with the provisions of Regulation (EU) No. 2016/679 of 27 April 2016 on the protection of personal data.
The client is informed that EMMAYLI must collect certain data in order to provide its services. If the client does not wish to provide this data, EMMAYLI will be unable to perform its services.
This privacy policy (“Policy”) may be modified at any time by EMMAYLI, in particular to comply with any regulatory, legal, editorial, or technical developments. Users should consult the latest version of the Policy before browsing.
1. The Data Controller
The data controller, who collects personal data and implements data processing, is:
EMMAYLI, a simplified joint-stock company with a capital of €10,000, registered with the Paris Trade and Companies Register under number 531 598 688, whose registered office is located at 50 rue Polonceau, Paris 18.
2. Collection of personal data
EMMAYLI collects personal data from users on the website www.mamagetzner.com
The personal data that may be collected are as follows:
- user account data : namely the data that the User enters when creating an account by filling out the registration form (first name, last name, billing and delivery postal addresses, email address, mobile phone number, password for logging into the customer account);
- personal data of the user when they enter it in their customer account: date of birth, clothing and shoe size;
- Transaction data : refers to the data that the user enters when making purchases, information relating to orders placed and returns such as their telephone number, address, email address and information relating to their means of payment;
- exchanges carried out with customer service;
- Navigation data : refers to the data that the Publisher collects during the User's navigation on the Site and Applications, such as the date, time of connection and/or navigation, browser type, browser language, IP address, location data and geolocation.
Data relating to means of payment (bank card number, expiry date, authorization number, security code) are collected directly by our service providers Adyen and Paypal.
Third-party providers of applications, tools, gadgets, and plug-ins on our website and mobile application, as well as the networks on which we publish editorial and promotional content (such as Facebook and Instagram), may also use automated, interest-based, and contextual means to collect user data (interactions with features and online activity profiling). This data is collected directly by these providers and/or third parties and is subject to their policies. To the extent permitted by applicable law, EMMAYLI is not responsible for the practices of these providers and third parties.
Some services may be altered or inaccessible without consent to the collection of data mentioned in this Privacy Policy.
3. Purposes of collecting personal data
The data collected through the use of the application website or in physical stores is processed for the purposes described in the table below.
Current regulations protect users' privacy and require all data controllers to be able to justify a legitimate basis for said processing. The regulations thus provide, among other legal bases for processing:
- the performance of a contract to which the data subject is a party, such as a sales contract. Thus, certain personal data of the customer are necessary to deliver the goods, manage the customer account and process returns;
- compliance with a legal obligation, in particular accounting through the retention of invoices;
- the prior consent of the person concerned;
- the legitimate interest of the data controller, in compliance with the rights and freedoms of users. Thus, improving customer experience or preventing fraud may justify data collection.
| Purposes of the processing | Data usage | Legal basis for processing |
|---|---|---|
| Order and sales management for products and provision of services; handling of complaints, cancellations and product returns | Use of data to provide products and services (shopping cart and orders; sale, return and refund of purchased products) | The execution of a contract concluded between the client and the professional |
| Processing transactions, including payments | Our payment providers (Adyen and PayPal) use payment information when processing each order. This data may also be used for fraud prevention during order payment and/or to manage unpaid invoices after an order is placed. | The execution of a contract concluded between the client and the professional |
| Creation and management of the customer account | The personal data of a customer registered on the website is used (email address, password) | - The execution of a contract concluded between the client and the professional - Compliance with a legal obligation |
| Delivery of ordered products | Personal data (contact details, email address) is used to ensure deliveries. | The execution of a contract concluded between the client and the professional |
| Administering the website and fighting fraud | Personal data (cookies) to update and enhance our website and to combat internet fraud. | |
| Customer service: exchanges with customer service | Personal data is used to interact with customers. As such, exchanges between customer service and the customer conducted by telephone or chat may be recorded to improve service quality. The customer may object to this at any time. | The execution of a contract concluded between the client and the professional |
| Participation in special events (such as contests, games, prize draws, offers) and participation in the loyalty program, excluding online gambling and games of chance subject to the approval of the French Online Gaming Regulatory Authority (ARJEL). | Personal data, including purchase information, is used to administer participation in various special events, as well as the loyalty program. | - The execution of a contract concluded between the client and the professional (game rules) - The legitimate interest of the data controller in order to offer preferential offers. |
| Exploiting, evaluating and improving products and services and the user experience (including developing new products and services, analyzing the customer base; performing data analysis, accounting and auditing), profiling. | Personal data is used to evaluate and improve products and services, and to enhance the customer experience of the products and services offered by EMMAYLI, through statistical operations and analysis of anonymized customer behavior, and measurement of website and mobile application traffic. | The legitimate interest of the data controller in order to offer products and services tailored to customers' needs |
| Sending newsletters and special offers is subject to the user ticking the box indicating their acceptance, provided for this purpose, when registering for the Services. | Personal data is used to inform customers about our products and services and to personalize the products offered on social networks. | The legitimate interest of the data controller in order to offer products and services tailored to customers' needs |
| To fulfill the obligations arising from all contracts or agreements binding EMMAYLI to its clients | Personal data is used to inform customers about our products and services and to personalize the products offered on social networks. | The legitimate interest of the data controller in order to offer products and services tailored to customer needs and consent (checkbox) |
| To analyze website visits and their frequency, audience measurements, studies, statistics, surveys (cookies) and to improve the user experience on the website and mobile application | Personal data, including cookies, is collected to understand the use of the Website and the mobile application. | The legitimate interest of the data controller in order to offer products and services tailored to customers' needs |
EMMAYLI does not share any personal data with third parties for commercial purposes.
The user has the ability to modify their personal data and withdraw their consent at any time by logging into their customer account.
4. Service providers with access to users' personal data
The personal data collected is transmitted to EMMAYLI's service providers, who may process it on behalf of EMMAYLI (subcontractors) and/or on their own behalf (data recipients).
The recipients of the data are:
- Adyen and Paypal, payment providers
- any police or administrative authority within the framework of judicial requisitions concerning the fight against fraud
- customs services and providers in the event of delivery abroad.
EMMAYLI's subcontractors may have access to the collected data for:
- Order preparation, shipping, and product returns
- improving the content of websites and mobile applications
- the technical maintenance and development operations of the website, mobile application and internal applications of EMMAYLI, including the entities that execute orders and provide web hosting, information storage, email service providers, as well as analytics and tag management services, such as Google Analytics.
For more details on these analytics services and how to opt out, please visit the following website: - https://support.google.com/analytics/answer/6004245
- Google Analytics: https://support.google.com/analytics/answer/6004245?hl=fr
EMMAYLI may also share the personal data of customers who have a customer account in its physical stores. Their access is limited to orders placed by the customer.
5. Users' rights regarding their personal data
In accordance with Articles 14 to 22 of Regulation 2016/679 of 27 April 2016, any natural person using the MAMA GETZNER website or mobile application has the right to exercise the following rights:
- A right of access, rectification and deletion of collected data,
- A right to object to the processing of one's data
- A right to restrict processing,
- A right to data portability for the data collected
- May formulate instructions relating to the retention, erasure and communication of their personal data after their death in accordance with article 40-1 of law 78-17 of 6 January 1978
Finally, if EMMAYLI detects a personal data breach likely to result in a high risk to the rights and freedoms of its users, it undertakes to inform the users concerned as soon as possible.
The user can exercise all of these rights by logging into their customer area or by contacting customer service at contact@mamagetzner.com
The user must include proof of identity with their application.
In the event of no response or an unsatisfactory response, the user may contact the supervisory authority in their country of residence; for France, this is the CNIL: https://www.cnil.fr/
6. Data retention period
User data will not be retained beyond the period strictly necessary for the purposes stated herein, in accordance with applicable regulations and laws. In this regard, data used for marketing purposes may be retained for a maximum of three years from the closure of the user's account or the last contact with the prospect in question. User data is deleted when the retention periods expire. However, data may be archived beyond the prescribed periods for the purposes of investigating, establishing, and prosecuting criminal offenses, solely to allow, if necessary, the provision of this data to the judicial authorities.
Archiving implies that this data will be anonymized and will no longer be accessible online, but will be extracted and stored on a separate and secure medium.
7. Security measures for collected personal data
As the data controller, EMMAYLI undertakes to take all necessary precautions to preserve the security and confidentiality of the data and in particular to prevent it from being altered, distorted or accessed by unauthorized third parties.
EMMAYLI has entered into service contracts with partners who have proven expertise in the field of data protection.
All data is hosted in France or the European Union.
Payment providers
Payment for purchases on the website is made either via Paypal or via the secure platform of our payment provider ADYEN.
Paypal (Europe) S.à.rl et Cie is a Luxembourg limited partnership, registered with the Luxembourg Trade and Companies Register under number B118349, with its registered office at 22-24, Boulevard Royal – L-2449 Luxembourg. For further information, the Client can consult the following website: https://www.paypal.com.
Adyen BV is a company registered in Amsterdam (Netherlands) under number 34259528, with its registered office at Simon Carmiggeltstraat 6-50, 1011 DJ, Amsterdam, Netherlands. For further information, the Client may consult the following website: https://www.adyen.com
EMMAYLI does not have access to customers' payment data.
However, users can choose to save their payment card details in their customer account. This data is not stored with EMMAYLI, but with Adyen and/or PayPal. Users can modify or delete this banking information at any time by logging into their customer account.
8. Cookies, TAGS and trackers
When browsing our website and mobile application, information relating to the browsing of the user's terminal (computer, tablet, smartphone, etc.) may be recorded through files called "Cookies".
The cookie allows for tracking navigation or analyzing user behavior, and in particular:
- to measure the traffic to our website and our application, as well as their content;
- to save information relating to the customer account when the user is logged in;
- to save the shopping cart for 30 minutes;
- to personalize the display of content accessible to the user.
The user can modify their cookie preferences through the browser software used:
The user can modify their cookie preferences through the browser software used:
- Safari: http://docs.info.apple.com/article.html?path=Safari/3.0/fr/9277.html ,
- Chrome: http://support.google.com/chrome/bin/answer.py?hl=fr&hlrm=en&answer=95647 ,
- Firefox: http://support.mozilla.org/fr/kb/Activer%20et%20d%C3%A9sactiver%20les%20cookies ,
- Internet Explorer: http://windows.microsoft.com/fr-FR/windows-vista/Block-or-allow-cookies ,
- iOS: https://support.apple.com/fr-fr/HT201265
The user can also object to the placement of cookies by the website http://www.youronlinechoices.com/fr/controler-ses-cookies/ .
9. Social Networks
EMMAYLI's official Facebook and Instagram accounts allow users to post content. Users are advised that content posted on these social networks may be viewed by third parties, and that increased vigilance is required when providing personal data on these sites or applications, such as financial information, addresses, or any other sensitive data. EMMAYLI is not liable for any damages caused by third parties as a result of, or arising from, the publication of personal data by users.
10. Links to third-party sites
The website and application may provide links to sites, applications and services other than those of EMMAYLI which may be operated by third-party companies.
EMMAYLI is not responsible for the processing of personal data by these third-party sites. Users should consult their respective privacy policies.
11. The Data Protection Officer
EMMAYLI's data protection officer or person in charge of personal data ensures compliance with regulations and rules in force, and must in particular establish a register of personal data processing activities.
The user can contact the data protection officer or person in charge of personal data at EMMAYLI at contact@mamagetzner.com